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IP BLAWG
If at First You Don’t Succeed
Beverly A. Berneman
12/21/21In Brief: Decisions by the Trademark Trial and Appeal Board don’t always have a preclusive effect on further litigation.
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IP BLAWG
A Spoonful of No
Beverly A. Berneman
9/26/17Catchy phrases don’t always function as trademarks. %CUT% Melissa Benson wanted to trademark her slogan “Still Spooning”. It appeared on her interesting mix of goods, flatware and fishing lures. Milk & Honey LLC, who sells houseware using the same trademark, opposed the registration. The Trademark Trial and Appeal Board didn’t accept Milk & Honey’s objection based on Benson’s mark being merely a descriptive argument. But, the Board accepted Milk & Honey’s second argument that the words didn’t function as a mark. The Board looked at Benson’s specimens of use and determined that the consuming public would perceive the words as ornamental and reference to the engraving on the goods. So the opposition was sustained and the mark wasn’t registered.
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